Media Advertising Template

Advertising can be rather expensive, but it is necessary for most businesses. If you are going to spend money on advertising, then you need to spend time keeping up with your expenses. The media advertising template allows you to keep up with your expenses from your advertising campaign.

How to Use the Media Advertising Template

The media advertising template is easy to use. The template places the media items into four different categories; print, broadcast, direct mail, and other. If your company wants to change these categories then you can customize the categories to suit your need. Under each category you can put subcategories. For example, for the broadcast category you can put in various television and radio stations that you are airing commercials on. The template allows you to track the expenses on a month by month basis for each category.

The template does the math for you and you end up with a total for each month, a total for each category, and a total for your entire advertising budget. Having a spreadsheet available that does the math for you is extremely helpful when you are dealing with a relatively large advertising budget.

This media advertising template is free to download and it is completely customizable. The template is a great tool to use if you are a business or organization that is spending a great amount of money on media advertising. It is critical to track your expenses and this template helps you do that.

Tips for Using the Media Advertising Template

• Use the expense report from this template when you are setting out your budget the next year.
• Spend some time thinking about how much you want to spend on advertising before you begin your advertising campaign.
• Spend some time doing some assessment. When you get customers that come through the door find out how the discovered your business. By doing this you are figuring out how effective each piece of your media campaign is at bringing customers in.
• Spend time figuring out how cost effective each part of your media campaign is and target your spending towards the media items that are effective.

Download: Media Advertising Template